You may be missing potential business as we know that almost 70% of people with disabilities leave a website immediately if it is not accessible.
This means that someone with low vision who uses a screen reader may not be able to schedule a meeting with you, or someone accessing your website may have difficulty reading the content due to your color contrast. That may be a potential new client for you!
Accessibility isn't just good for users - it's good for business. Making websites accessible can reduce legal liability, increase positive brand perception, increase the number users and customers, and even improve SEO.
When schools and businesses closed due to COVID-19, the public began relying on the web for everyday activities, including shopping, remote work, education, healthcare, banking and services, access to their jobs, and people with disabilities need these services more than ever before. Technology has now become even more relevant and important to people with disabilities.
This means that consultants with public-facing websites need to ensure all digital content is accessible, as website compliance is required by law under Title III of the ADA.
Do you remember a time when people around you broke out in laughter, but you did not hear the joke? Be careful not to leave out information for some people who could be your clients. As Deepa Goraya said, "You cannot pick and choose who is going to get the information." If you put information on a website, it must be available to everybody!
So, join me and register for How to Create an Inclusive and Accessible Website.
All participants will receive a free risk assessment to determine if their website is compliant.
Kim Greenfield Alfonso, MBA is a co-founder and Chief Executive Officer of Results One LLC, a minority and certified women-owned small business located in Washington, DC. Results One provides training, mediation services, and digital accessibility testing and training for managers, executives, board members, staff and volunteers tailored to the specific workplace.
Kim brings over 30 years of experience and knowledge in working with public, private, state, and local governments in the Washington, DC Region. After a successful career in the nonprofit and corporate arena, Kim is passionate about and committed to working with nonprofits, corporations, state and local governments to create a work environment that embraces diversity, equity, inclusion, and accessibility. Kim knows that a diverse workforce is critical to the success of all organizations and inclusion and accessibility are the cornerstone of a productive environment. Her advice is sought out as an expert in accessibility who knows what organizations need to ensure all digital content and websites are accessible to People with Disabilities.
Kim obtained both a Bachelor’s in Economics from the Wharton School of the University of Pennsylvania and a Master’s degree in Business Administration (MBA) from Northwestern University’s J.L. Kellogg Graduate School of Management.
A strong proponent of women’s rights and the disability community she was selected as one of the “Women Who Mean Business” by the Washington Business Journal in 2014 and received the Mayor’s Washington Women of Excellence Award in Leadership in 2015. She is a member of Goldman Sachs 10,000 small businesses program, Leadership Greater Washington, Leadership Montgomery and serves as Board Chair of The VIVA School. Born and raised in Washington, DC, Ms. Alfonso is a fourth generation Washingtonian.
Kim has served on panels on digital accessibility, workforce development, disability inclusion, fundraising, and grant writing.
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